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>> My name is Jim Kerr or James Kerr.

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And I work at Unisys Corporation
where I head up the public relations,

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the global public relations and
communications function for the company.

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Basically I represent the company to the media,
as well as promote the company and our products

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and services, our people, get--
really my job is to get the company--

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make sure the company is visible and
recognized by the public, by our customers,

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promote who we are, what we do, put
out press releases about the company,

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interact with the media, doing setup interviews,
very involved in the social networks.

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But I get in really early and I-- first thing
I kind of do is I survey the outlets, you know,

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what are the major publications saying about us.

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And then there's new publications
and there's bloggers

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and there's Twitter, so I
have this filter set up.

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And typically in the morning,
I'll go through the filters

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and see where we've been talked about, in
what channels, what are the conversations,

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what's the buzz about our company on Twitter,
Facebook, as well as the traditional LS,

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and of course what's happening in
the news that could relate to us.

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And so, that's typically the first
thing I'll do, is get a lay of the land.

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And then, as I go through the day, it's often
driven by what announcements are happening,

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reviewing press releases, editing, writing.

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It depends on, of course,
what time in the quarter.

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If it's around our earnings time then
I'm very tied up in that whole process.

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It somewhat depends on the day what things
are happening, but there are some things

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that are consistent from day to day.