>> Challenges, it's a seasonal business.
You know, I knew it going into it, I just didn't know it would be as bad as it is.
So, you know, it's been a mild winter this year, so it's definitely helped us.
Our sales are up.
With the last couple of years with it being a very cold winter, you know,
with us not having indoor seating, you know, and just a patio, it is a, it's a hard selling point
to get people to come buy ice cream.
And it's just a mindset that, you know, they don't buy ice cream in the winter.
>> Right.
>> You know, just like with a sandwich shop, a lot of people eat sandwiches at night.
>> Right.
>> So, you have to save your money in the summer and use it in the winter.
SO, that's definitely been challenging.