>> I'm very passionate about marketing because I love the impact that we have in business
and in companies and how we can touch people's lives.
I've traditionally been more of B to B which is business to business marketing.
I had done some business to consumer but more on the B to B side.
And I think when you say a brand name like Apple or Starbucks or Nike,
people have very vivid images in their head of what that means
and I believe that's all attributed to good marketing and that's why I love it
because I feel like we actually shape the way that a company is perceived by the world
and by its customers and by its non-customers.
And it's just very exciting.
There are a lot of different aspects of marketing, which I think allows people
with different skillsets to get into it.
But really, it's really about connecting with people.