>> I'm Katie Niederee.
I am in Brand Public Relations at The Richards Group
which is the largest independent advertising agency in the country.
It's about 700 people but 30 of us are crack PR Professionals,
and I'm on the nonprofit cause team and have done it in the last 2 years
since I've graduated from Kansas State.
You probably get this a lot, but no day is the same, for me,
for many public relations professionals, especially with the 24 hour new cycle.
You never know what's going to pop up, you plan and you have scheduled meetings
but they get derailed from whether it's a journalist wanting to cover your client and its,
you know, a great featured story or a hit for your client, so you have to, you know,
switch gears and jump into that or whether its there's a number of things
in public relations that, you know, questions a lot of it's to do with what the media
and media relations on my side, so no day is ever the same.
Since I work for a public relations branding agency, I have more meetings and more, you know,
conference calls in that because I have 7 clients, you know, 7 or 8 clients at a time.
So, if you have 1 client, if you work on the private side it's probably less meetings
and knocking and getting more work done, but for me I'm in a lot of meetings
so sometimes my work has to come after those meetings.
So, for me, I do a lot of Dallas-based on profits and organization,
so I don't travel as much as some of my colleagues but, you know,
I probably travel 5 percent of the time, so not very frequently.