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>> [Inaudible] and I'm the
communications manager for LCSWMA.

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It's a funny acronym for the Lancaster
County Solid Waste Management Authority.

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So my functionality with the
authority is really three-fold.

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The first is what I would call a
marketing and awareness building.

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Part of my role also public relations
so that includes media relations as well

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and then I also direct all of our public
education efforts for the authority.

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So working for a solid waste authority there's
a lot that we want to share with people

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about how we manage trash so solid
waste is a fancy term for trash.

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Essentially so we manage all the trash
and recyclables for Lancaster County

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so educating people on best waste management
practices, how to live sustainably,

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how to live green and sharing that
information in a way that's digestible

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and that they can apply to their life.

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So a busy the day for me is one in which
I'm going in about ten different ways

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at any given time so it could media relations.

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It could be working on our
branding so maintaining the website

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and updating it creating marketing materials,

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working with my senior management
team on developing presentations.

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I do a lot of public speaking.

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I do a lot of writing, a lot of content writing,
writing for the Web, writing for publications,

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social media coordination, also
working with our had HR team

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to do internal communications as well.

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So at any given time I probably have about 10
to 15 different projects that I'm working on.

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It requires good time management skills
and being to be able to prioritize

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and also self-manage so challenging
at times I would say.